Introducing your plant to greater possibilities.
A world of opportunities
With over 100 new plant introductions we understand what it takes to successfully bring new plants to market. It's a winning combination of tireless testing and propagation, mixed with the marketing and sales support you need to reach customers across the country - and across the globe.
It's this mix of science and strategy that helped make another one of our recent introductions - Endless Summer - one of the most successful plant launch in the history of the industry.
Now, we're focused on the next great introduction. And it starts with you.
Testing the limits
Bailey Nurseries' over 5,000-acre operations in Minnesota, Oregon and Washington provide North America with some of the most dependable and beautiful nursery stock in the industry. Our success begins with our testing.
- Secure, quarantined propagation and testing facilities
- In-ground and container test areas
- Integrated computer system tracks progress
- Extensive network of co-op testing facilities
From one breeder to another.
At Bailey, we understand what it takes to be a successful breeder, because we've been just that for decades. Nowhere is that more evident than with our own groundbreaking rose breeding successes.
Under the watchful care of Master Hybridizer, Ping Lim, the Easy Elegance® line of hardy, beautiful roses has become synonymous with easy care. It's successful experiences, such as these, that have helped us to know the challenges you face and the resources your plant needs in order to success.
Choosing Bailey as your exclusive partner gains you access to a wealth of resources including facilities and testing, marketing and legal support, and assistance through the patent and trademark process. By partnering with Bailey you'll immediately discover the passion we have to make your plant a success. From one breeder to another, trust Bailey for all your plant introduction needs.
Endless Summer® Collection
Truly Extraordinary
When Endless Summer® The Original was introduced to the public, it caused a sensation like never before. Now, with the updated Endless Summer Collection, we're planning to introduce a limited number of new varieties that can generate the same degree of breakthrough excitement on a truly global scale. The Endless Summer Collection is marked by:
- Extraordinary plants with global appeal
- Exclusive marketing dedicated to your plant
- Colorful tag and branded pot consumers recognize
- Powerful, far-reaching consumer advertising & PR
- Extensive network of industry partners
- Prominent focus at all industry trade shows
First Editions.
New Plants. New Solutions.
Another great opportunity for breeders is through the First Editions plant program. First Editions supports a wide selection of premium plants that have the ability to offer something new and exciting to regional or even national markets.
The First Editions plant program will support your plant through an aggressive marketing strategy that includes print advertising, unique plant tags, personalized signage and hard-hitting PR. All ensuring that retailers and consumers recognize First Editions as their first choice in new plants.