FOR RELEASE: SPRING 2008
CONTACT:
Kathleen Hennessy
Easy Elegance News Center
Axiom Marketing Communications
(952) 224-2939 ext. 20
khennessy@axiomcom.com
Peggy Anne Montgomery
Easy Elegance News Center
Bailey Nurseries Horticulturalist
(651) 768-3444
peggy.montgomery@baileynurseries.com
The 2008 Easy Elegance® Rose Collection Introductions
So easy to grow, they’re guaranteed!
St. Paul, Minn. (Spring 2008) – The newest members of the Easy Elegance® Rose Collection can be summed up in three words: Sweet, Sassy and Super. All the Rage, My Girl and Super Hero boast striking color, provide bountiful blooms and are exceptionally easy to grow. In fact, all the roses in the Easy Elegance collection are so easy to grow, they’re guaranteed!*
All the Rage Easy Elegance®
Rosa ‘BAIrage’ (PPAF)
All the Rage features a color change performance that is Oscar® worthy. Tight coral buds burst into apricot-colored blooms with luminous yellow centers. As the flowers mature, they take on a lipstick-pink hue, then drop cleanly away. Own root.
* Classification: Shrub rose
* Official Flower Color: Apricot blend
* Bloom Cycle: Everblooming
* Hardiness Zone: 4-9
* Height: 2.5-4’
* Flower Form, Size: Semi-double, 3-4”
* Petal Count: 10-12
My Girl Easy Elegance®
Rosa ‘BAIgirl’ (PPAF)
My Girl brings a sassy swing back to the garden. The ruffled, deep-pink blossoms make a bold impact. Its compact growth habit and medium green foliage make it the perfect plant for garden borders or groupings. Own root.
* Classification: Shrub rose
* Official Flower Color: Deep Pink
* Bloom Cycle: Recurrent
* Hardiness Zone: 5-9
* Height: 2-3’
* Flower Form, Size: Double, 2.5”
* Petal Count: 22
Super Hero Easy Elegance®
Rosa ‘BAIsuhe’ (PPAF)
Super Hero will rescue you from your fear of growing roses! This hybrid teashaped rose is as easy to grow as any other shrub, with the added benefit of beautiful, deep red blooms. Medium to
dark green, glossy foliage provides a perfect background for the season-long flower show. Own root.
* Classification: Floribunda
* Official Flower Color: Medium red
* Bloom Cycle: Everblooming
* Hardiness Zone: 4-9
* Height: 3-5’
* Flower Form, Size: Full, 2-3”
* Petal Count: 35-40
Look for the all the Easy Elegance Rose Collection varieties at better garden centers this spring.
###
*Visit the newly updated www.EasyEleganceRoses.com for more information on the
guarantee. The site also includes beautiful, high-resolution images, consumer testimonials
and growing tips. You’ll be able to walk through the virtual rose garden, viewing all the roses
in the Easy Elegance Collection and meet rose hybridizer Ping Lim. The site also features a
dealer locator to search for the nearest garden center carrying Easy Elegance Roses.
Bailey Nurseries is a family-owned wholesale nursery with home offices in St. Paul, Minnesota. It is among the top wholesale nurseries in the United States and provides industry members throughout the U.S. and Canada with a full line of bareroot and container-grown plants from Bailey’s properties in Minnesota, Oregon, and Washington.
